Your website. Editable in seconds.

Forge is a website builder for NZ trade businesses. Pick a template, drop in your details, ship the same week. Hosting, SSL, and edits included. $39 a month, no setup fee.

THE PROBLEM

Most trade websites either cost too much or look like 2008

You shouldn't have to pay $3,000 upfront and $79/mo for a website that breaks every time a plugin updates.

average upfront cost a Kiwi tradie pays a local web agency for a 5-page site

how long that build usually takes, from first phone call to a live site

typical ongoing hosting + edit fees after the build, with extra charges per change

HOW IT WORKS

From signup to live site in an afternoon

You don't need to learn a new tool. If you can type and drag a photo, you can ship a website with Forge.

Pick a starting point

Choose a trade-built template, or drop in your existing site and we lift the content for you.

No blank canvas paralysis.

Edit in plain English

Change copy, swap photos, add services, reshuffle pages. Live preview. No code, no plugins, no tutorials.

Looks like Squarespace, feels like a chat.

Ship to your domain

Point your domain at us or keep the elitespec.co.nz subdomain. SSL, DNS, hosting all sorted.

Live in minutes, not weeks.

Edit forever

Add a service, change a phone number, swap a hero photo. Free for the life of the subscription.

Or flick us an email and we do it.

WHAT'S INSIDE

Everything a trade site actually needs

No paid plugins, no template marketplace upsells, no "premium" features locked behind a higher tier.

Built for NZ trades

Templates designed for builders, sparkies, plumbers, painters, fencers, concrete layers. Not lifestyle bloggers in Brooklyn.

Real multi-page sites

Home, services, about, contact, and a page per trade speciality. Not a single-page brochure shouting at the scroll.

Hosting included

NZ-based Cloudflare-fronted hosting, automatic SSL, daily backups, DNS. All inside the $39.

Mobile-first by default

Every template ships mobile-ready. Because your customer is on the side of the road googling "fencer near me" on their phone.

Contact form to your inbox

Enquiries land straight in your email, no portal to log into. Spam-filtered, SMS-ready if you want it.

No lock-in

Cancel any time. Keep your domain. Take your content. We don't hold your site hostage if you leave.

BUILT FOR

PRICING

One simple price. Or get me to build it.

Same platform either way. The only difference is who's clicking the buttons.

No setup fee. NZD + GST.

• Visual website editor
• Multi-page sites
• NZ-based hosting + SSL
• Contact form to your inbox
• Use your own domain
• Daily backups
• Unlimited content tweaks
• Cancel any time

Setup quoted per project.

• I build it for you, hand to hand
• Same platform as Forge DIY
• Content writing + photo cleanup
• NZ-based hosting + SSL
• Ongoing edits done for you
• Direct line to Rhys
• Built for your customer, not a VC
• Cancel any time

Not sure which one? Start with Forge ($39). If you get stuck, I'll quote Pro for the bits you don't want to touch.

Common questions

Ship a real website this week

No drawn-out web agency quote, no $3k upfront, no plugins to wrangle. Just open the editor and start.

NZ-owned, hosted in NZ, supported by Rhys directly.